Harvard Business Review

JUNE 7, 2012

Are we taking advantage of new advocacy technologies that can do things like automate organization and packaging of customer testimonials and other customer content? If you agree that the questions above are critical to achieving your growth goals, don't leave responsibility for them with lower level managers. Big mistake.

Reference 15

Reference Tips Media Case Study 15

Harvard Business Review

JUNE 7, 2012

Are we taking advantage of new advocacy technologies that can do things like automate organization and packaging of customer testimonials and other customer content? If you agree that the questions above are critical to achieving your growth goals, don't leave responsibility for them with lower level managers. Big mistake.

Reference 12

Reference Tips Media Case Study 12

Harvard Business Review

JUNE 8, 2015

Pharmaceutical companies, buffeted by regulatory changes, new drug technologies that alter entry barriers and competition, price pressures, and an estimated 300,000 job cuts since 2000, seem to fit the popular narrative of large organizations unable to deal with disruptive forces. Experimentation is vital.

Health Care 8

Health Care Venture Capitalist Strategic Fit Pharmaceuticals 8

Strategy Driven

MARCH 11, 2011

Core Business. Enron (like many other companies) got into areas beyond their core competencies. When goals are only in financial terms, the company is disproportionately lopsided. Enron did not demand enough accountability, fairness, ethics and operational autonomy from its outside auditor. Accounting.

Strategic Planning 57

Strategic Planning Committee Golden Handcuff Media 57