Case Study: A Short-Seller Crashes the Party
Harvard Business Review
OCTOBER 11, 2013
When the well-known hedge fund manager and short-seller Jeremiah Hughes first put Terranola in the spotlight, issuing ominous warnings about unsold products, a looming patent expiration, and flawed growth projections, the considered judgment of the executive team was to do nothing. “I Terranola’s market cap skyrocketed to $8.1
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