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Leadership & Loyalty | N2Growth Blog

N2Growth Blog

One of a leader’s most important functions is to create an environment where trust and loyalty are the rule and not the exception. In today’s post I’ll examine the value of loyalty as it relates to leadership. Leadership and loyalty go hand-in-hand. I hope this helps Frode.

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When to Restructure | N2Growth Blog

N2Growth Blog

This isn’t rocket science, rather it’s just plain-old, good leadership. Following are five representative tips that will help you recognize the need for a reengineering initiative: Unusual declines in revenue, margin, market-share, customer loyalty, or brand equity.

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The Rebirth of the CMO

Harvard Business Review

McKinsey’s DataMatics 2013 survey shows that companies that use customer analytics extensively are more than twice as likely to generate above-average profits as those that don’t. To have the influence to help set business strategy for the company, CMOs need to translate customer insights into terms meaningful to senior leadership.

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