Decentralization Leadership Operations Public Relations 
Leading Blog
FEBRUARY 19, 2014
I was struck not only by their disciplined approach but also by their freedom to discover, develop and design within broad operating parameters—conditions I did not typically associate with large, for-profit corporations. Michigan), is president of Eich Associated , a marketing and public relations consulting firm. Eich , Ph.D.
N2Growth Blog
NOVEMBER 4, 2010
Leadership : There are a number of ways to get in trouble here…poor leadership, no leadership, or fractionalized leadership can all be quite problematic. Lastly, don’t decentralize marketing…consistent messaging across markets, mediums and constituencies is critical.
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