HR Digest

JANUARY 18, 2023

According to a study by the Direct Marketing Association, email newsletters have an average ROI of $38 for every $1 spent. This will help you come up with several ideas for articles that will be interesting to your employees. New Employee Announcement: Give your team the inside scoop on the newest member of the squad.

Newsletter 64

Newsletter Team How To Creativity 64

Harvard Business Review

JUNE 8, 2018

Enter Fayez Mohamood and his team at Bluecore, a retail marketing automation platform. The solution that Fayez and his team have developed correlates customer behaviors and their interactions with the retailer’s online product catalog. A Seasonal Campaign Generates Outsized ROI Through Enhanced Cross-Channel Marketing.

Retail 8

Retail Apparel Engineering Audience 8

Harvard Business Review

NOVEMBER 3, 2014

Indeed, according to my research into 351 mid-market B2B companies , except for companies in software, the adoption rate of marketing technology is very low: companies in other industries are using a median of just 2 out of 9 major marketing technology programs that I identified. This is a wasted opportunity.

Technology 8

Technology Marketing Company CRM 8

Harvard Business Review

NOVEMBER 3, 2014

Indeed, according to my research into 351 mid-market B2B companies , except for companies in software, the adoption rate of marketing technology is very low: companies in other industries are using a median of just 2 out of 9 major marketing technology programs that I identified. This is a wasted opportunity.

Technology 8

Technology Marketing Company CRM 8