Development Engineering Leadership Strategic Fit 
Strategy Driven
OCTOBER 21, 2016
Under his leadership, Ghosn said, the struggling automaker would return to profitability in a year and halve its debt a year later. Fifteen years later, Nissan under Ghosn’s strategy and leadership was indeed back on its feet. Nissan’s experience reminds us that firms with good strategy but weak leadership can remain rudderless.
Harvard Business Review
JUNE 19, 2015
And the engineers and developers working on the product are too close to it or have a much higher tolerance for complexity than the customer will. Situation Three: It Does Not Have Good Strategic Fit. Corporate indecision and misalignment of strategic objectives let promising products fall by the wayside.
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