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What Is Yield Management and Why Is it So Important?

Strategy Driven

To remedy this situation in the hospitality industry, a new pricing strategy was developed; the Yield Management strategy. A simple answer will be that Yield Management is a pricing strategy developed for the hospitality, air travel, tourism, and related industries that helps to produce maximum returns from their services.

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Change Management Is Becoming Increasingly Data-Driven. Companies Aren’t Ready

Harvard Business Review

We are working with a large travel and tourism firm to introduce a system for real-time employee feedback. The real-time feedback means we will learn very rapidly how communications or engagement tactics have been received, thus optimizing our actions in days rather than weeks, as might be the case with traditional approaches.