The Horizons Tracker

JULY 25, 2023

When we think of innovation, we often do so through the lens of “creative destruction” The phrase, which was memorably coined by economist Joseph Schumpeter, suggests that innovation typically happens when an incumbent is gazumped by a new upstart. ” What is non-disruptive innovation? .

Mauborgne 52

Mauborgne Innovation Disruptive Innovation Blue Ocean Strategy 52

Tanveer Naseer

APRIL 1, 2014

And, the winner of the 2013 Thinkers50, Clay Christensen, now sees his ideas of disruptive innovation used and applied by managers in their relentless quest for competitive advantage. In The Innovator’s Dilemma , he looked at why companies struggle with radical innovation in their markets.

Blue Ocean Strategy 250

Blue Ocean Strategy Prahalad Christensen Leadership 250

Harvard Business Review

JANUARY 29, 2013

Or actually, maybe strategy is really about finding blue oceans — markets that come into existence as a company defines them. Chan Kim and Renée Mauborgne , and it certainly sounds like what Apple has been up to. This is another Christensen observation, albeit a lot less famous than the one about disruptive innovation.

Strategy 9

Strategy Porter Christensen Mauborgne 9

Harvard Business Review

SEPTEMBER 20, 2017

Chan Kim and Renée Mauborgne popularized the notion of a blue ocean strategy , which focuses on new markets, rather than fighting it out in “red oceans” filled with rabid competition. None of these ideas are necessarily bad, but they fail to address the shifting economics of retail. In their 2005 book, W.

Retail 9

Retail Blue Ocean Strategy Mauborgne Comparison 9