article thumbnail

Scaling Customer Service as Your Startup Grows

Harvard Business Review

Strategies like outsourcing, hiring lower-cost people, or exotic employment offer tempting cost savings to the finance-minded folks. You have the data volume needed to tap into the predictive power of models. What not to do. Don’t get distracted by cost reduction. Stay focused on revenue growth, not gross margin. What not to do.

Metrics 13
article thumbnail

10 Ways to Build your Web Effectiveness :: Women on Business

Women on Business

Adding a “FAQs&# page will help tremendously in directing people to correct information and it will minimize the number of procedural-related requests. Typically, blogs, news sources, or business sites with relevance to your own website will provide good linking power for your site. Use this power!