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When Rising Revenue Spells Trouble

Harvard Business Review

JANUARY 28, 2014

For example, back in early 2005, I and my colleague Clark Gilbert (now the CEO of Deseret News and Deseret Digital) ran a workshop for 100 top executives in the U.S. When the industry tipped, it did so with a fury. Another, arguably simpler, technique is to change the way you measure market share. newspaper industry.

Disruptive Innovation 9
Disruptive Innovation Advertising Gilbert Market Segmentation 9
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How to Revive a Tired Network

Harvard Business Review

FEBRUARY 3, 2015

b Between 1920 and 1930, for example, 87 percent of Broadway shows flopped despite being attached to big names like Rogers and Hammerstein, or Gilbert and Sullivan. Learn more about your market value. The most successful plays, in­stead, resulted from collaborations among diverse players. Start a blog. Find out who reads it.

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How To Diversity Letter Learning-by-Doing 8
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