Harvard Business Review

MARCH 17, 2016

Any time you propose a capital expenditure, you can be sure senior leaders will want to know what the return on investment (ROI) is. There are a variety of methods you can use to calculate ROI — net present value , payback, breakeven — and internal rate of return , or IRR. Further Reading.

Rate of Return 8

Rate of Return IRR NPV Net Present Value 8

Harvard Business Review

MARCH 23, 2015

Most finance managers in both large and small businesses encounter numerous proposals for capital investments and many of the people proposing these investments don’t have a clear picture of what the return will be. Do you think they’re going to do a net present value (NPV) analysis that shows they don’t need that computer?

Finance 8

Finance NPV CFO ROI 8

Harvard Business Review

DECEMBER 23, 2013

That’s because marketing has a big opportunity to drive above-market growth and demonstrate its value to the C-suite and the boardroom. In our experience, marketing can increase marketing ROI (MROI) by 15 – 20 percent. That kind of value can turn plenty of heads in the C-suite. customer surveys).

Marketing 11

Marketing NPV Short-term Net Present Value 11