Remove Marketing Remove Productivity Remove Public Relations Remove Supply Chain
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How Dumb Is Your Business?

N2Growth Blog

The dumb factor not only applies to talent, capital, and technology, but it also extends throughout the entire value chain. It applies to your branding, marketing, supply chain, and ultimately to your customer base. Here is a simple rule of thumb…the bigger the key man policy the less scalable the company is.

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The Downside of Best Practices | N2Growth Blog

N2Growth Blog

It has been my experience that whenever methodologies become productized objectivity is removed from the equation. Whenever you are being pitched a product as a solution I suggest you exercise extreme caution. Let’s look at this from another angle…Why would you want to do business in the same fashion as your competitors?

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What Companies Have Learned from Losing Billions in Emerging Markets

Harvard Business Review

Multinational corporations long have looked for growth opportunities in emerging markets. In 2014, according to the latest United Nations estimate, direct foreign investment (FDI) in emerging markets reached more than $700 billion — accounting for over half (56%) of all global FDI flows for the first time. Crime exacts a toll.

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How Leaders Can Keep Their Cool in a Crisis

Harvard Business Review

And those that deal with public relations challenges regularly have still been caught off guard by a customer insurgency. Involve your head of marketing and human resources early. ” Marvin Chow, VP of Global Marketing at Google, emphasizes how important it is to create a vision and then build and show momentum.

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Don’t Trust Your Company’s Reputation to the Quants

Harvard Business Review

Consider the reputation damage caused by product failure at GM, or unpopular workplace practices at Walmart, or the multibillion dollar fines for fraud levied against Bank of America – which, not incidentally, came in dead last in a recent Harris Interactive reputation ranking. Products and services. Emotional appeal.