Skip Prichard

JUNE 22, 2022

Don’t spend days on mission statements; don’t start with goals in strategy work.” Nevertheless, my own experience is that if an organization resists real strategy, looking only at goals, it is very hard to use any concepts to generate good strategy. Avoid the bright, shiny distractions that abound. Richard Rumelt.

Film 110

Film Licensing Long-term Strategy 110

Harvard Business Review

OCTOBER 4, 2012

Below are three mission statements from three Fortune 500 companies. Try to match each company with its mission statement: How did you do? The largely indistinguishable statements make the task almost impossible. That statement took the air out of the room. Let's start with a game.

Mission Statement 15

Mission Statement Document Prahalad Hamel 15

Harvard Business Review

OCTOBER 4, 2012

Below are three mission statements from three Fortune 500 companies. Try to match each company with its mission statement: How did you do? The largely indistinguishable statements make the task almost impossible. That statement took the air out of the room. Let's start with a game.

Mission Statement 15

Mission Statement Document Prahalad Hamel 15