Remove 2012 Remove Management Remove Marketing Remove ROIC
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CEOs Don’t Care Enough About Capital Allocation

Harvard Business Review

The results can be impressive: if your firm’s return on invested capital is 8% and you have an 8% cost of capital, a 1% improvement in ROIC will increase firm value by 19%. There are just two ways to increase ROIC: improve operating profit (by increasing revenues or cutting costs) or invest capital more wisely.

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How Companies Can Use Investors to Their Advantage

Harvard Business Review

Nikon, the legendary Japanese camera maker, provides a textbook study in how smart managers can work with strategic investors to transform a struggling business. They had surged with the rise of digital camera only to peak in 2012, coming back down as smart phones became widely used. Heini Wehrle/BIA/Minden Pictures/Getty Images.

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Don’t Turn Your Sales Team Loose Without a Strategy

Harvard Business Review

When formulating a strategy, markets and segments are important categories to consider. But a market never buys anything. This is ineffective deal management, and it eventually leads to loss of positioning with customers, and, over time, the nurturing of “commodity competencies.” Only customers buy.