Zero-Based Budgeting Is Not a Wonder Diet for Companies
Harvard Business Review
JUNE 30, 2016
ZBB is a straightforward, intuitively simple way to aggressively strip out costs that cannot be rationally justified. Who would argue that a business should not eliminate unjustifiable costs? Such high-profile exposure has prompted more companies to view ZBB as a fresh “wonder diet” for achieving radical corporate leanness.
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