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The Future Is Where Brands Must Focus

Great Leadership By Dan

And the actions that these brands take to demonstrate their credibility must clearly illustrate a blend of corporate ethics and brand authenticity. Because just running an advertising campaign stating that a brand is trustworthy isn’t good enough. As a result, they come across as manufactured i.e. the very opposite of authentic.

Brand 189
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The Trust Issue

Strategy Driven

But just running an advertising campaign stating that a brand is trustworthy isn’t good enough. The ‘actual’ difference between ethical brands with a moral code and those exposed as being without one, is increasingly a key factor in consumer brand adoption or rejection. Business has to be about more than just profit.

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Why Should Companies Hire New Graduates?

ExactHire - Leadership

According to McKinsey , companies succeeding at diversity are 35 percent more likely to enjoy profit margins above the median for their industry. Make sure you advertise the job fair both on campus and online. When companies hire fresh graduates, they’re more likely to attain their diversity goals. Access a passive talent pool.

Company 98
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Big Data, Big Opportunity

Chartered Management Institute

At the C-suite, businesses need not only a data analytics strategy, but a data-analytics culture, researchers from McKinsey have concluded. Last month the supermarket giant Tesco announced a partnership with a technology firm Amscreen aimed at improving the targeting of its advertisements. The reason?

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Why Should Companies Hire New Graduates?

ExactHire - Leadership

According to McKinsey , companies succeeding at diversity are 35 percent more likely to enjoy profit margins above the median for their industry. Make sure you advertise the job fair both on campus and online. When companies hire fresh graduates, they’re more likely to attain their diversity goals. Access a passive talent pool.

Company 52
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Why Should Companies Hire New Graduates?

ExactHire - Leadership

According to McKinsey , companies succeeding at diversity are 35 percent more likely to enjoy profit margins above the median for their industry. Make sure you advertise the job fair both on campus and online. When companies hire fresh graduates, they’re more likely to attain their diversity goals. Access a passive talent pool.

Company 52