Advertising Finance Marketing Social Capital 
Harvard Business Review
JULY 24, 2014
David Packard, co-founder of Hewlett-Packard, once observed that “Marketing is too important to be left to the marketing people.” And brand stewardship can no longer be under the exclusive purview of marketing departments and brand managers. It can’t be delegated to a marketing department or an advertising agency.
Harvard Business Review
FEBRUARY 26, 2015
A working paper by Lily Fang, an associate professor of finance at INSEAD, and Sterling Huang, a Ph.D. The effect of connections is even greater in… how the market reacts to their buy and sell calls. This could suggest that women need to have more advantages to even get into finance in the first place. What a wild idea.
Expert insights. Personalized for you.
8 
Let's personalize your content