Strategy Driven

APRIL 19, 2020

And without the Ideal marketing approaches to fuel your development, screaming a profit and remaining afloat is virtually impossible. Here are B2C, C2C, C2B, and B2B marketing strategies that you can adapt in your business. This can divert incredibly useful information in regards to events, conferences and trade shows.

Marketing Strategy 75

Marketing Strategy Marketing Strategy B2B 75

Harvard Business Review

APRIL 26, 2011

Much of the conversation about customer-centricity focuses on business-to-consumer (B2C) firms. And while these companies were the first to acknowledge the business benefits of delivering a great customer experience, business-to-business (B2B) organizations are increasingly getting in on the game.

B2B 15

B2B Airlines Travel Stage-Gate 15

Harvard Business Review

MAY 6, 2013

You must move from B2C to B2B, or vice versa. They began grouping clients by practice and focused sales associates on developing industry trends and insights. Today, the offering stands out from the competition because of the insights the team gained from an experience outside of the conference room.

Disruptive Innovation 8

Disruptive Innovation Hotels B2C Price 8