Leading Blog

MAY 1, 2023

Mauborgne Blue Ocean Strategy forever changed how the world thinks about strategy. But disruption, for all its power, is destructive—displacing jobs, companies, and even entire industries. But disruption, for all its power, is destructive—displacing jobs, companies, and even entire industries.

Blue Ocean Strategy 271

Blue Ocean Strategy Mauborgne Books Leadership 271

Harvard Business Review

FEBRUARY 5, 2015

This is why a sustainable blue ocean strategy requires a fully developed and consistent set of three propositions. If a strategy does not fully develop and align the three strategy propositions, short-lived success or failure typically results. Achieving Blue Ocean Strategic Alignment.

Blue Ocean Strategy 8

Blue Ocean Strategy Strategy Execution Supply Chain 8

CO2

JANUARY 2, 2011

Gary Cohen grew the company from two people to 2,200 employees Currently, he is Managing Partner of CO2 Partners, LCC, operating as an executive coach and consultant. Process : This business model design has 5 phases; Mobilize, Understand, Design, Implement and Manage. This final chapter puts it all together. I really enjoyed this book.

Business Model 141

Business Model Executive Coaching Execution Blog 141

Harvard Business Review

JANUARY 29, 2013

Apple still has an edge, in that it built that sea — "so powerful is blue ocean strategy," Chan and Mauborgne write, "that a blue ocean strategic move can create brand equity that lasts for decades." But you have to think that, to really stay on top, Apple needs to find more blue oceans to conquer.

Strategy 9

Strategy Porter Christensen Mauborgne 9

N2Growth Blog

OCTOBER 7, 2010

Joseph Grenny - Joe spoke about the need for, and power of influence. Renee Mauborgne - Co-author of Blue Ocean Strategy , Renee offered great insights on creating demand, most particularly on creating consumer demand where little or none previously existed. Most notably he did it very well.

Blog 299

Blog Blue Ocean Strategy Collins Video 299