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Green Bonds Benefit Companies, Investors, and the Planet

Harvard Business Review

The past five years have seen explosive growth in “corporate green bonds” issued to finance climate-friendly projects. While investors bought just $3 billion of these bonds in 2013, they scooped up $49 billion worth in 2017, bringing the total sold since 2013 to $113 billion at an average of $308 million per offering.

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StrategyDriven Editorial Perspective – Good Intentions, Bad Results: Learning from the Panic of 1826

Strategy Driven

“The judge the lawyer the doctor the clergy the widow the trustee of orphans all fell into the common vortex of investing in these bonds,” Life and Fire Insurance Company director Jacob Barker wrote in a letter in 1827. Books typically valued from $14.95 – $29.95 Book value is not guaranteed.

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The Myth of Virality and What Marketers Can Learn From Justin Bieber

Strategy Driven

Our longtime client Smule, a leading iPhone app company and frequent innovative marketer, came to us with a simple proposition: “We want a video that will do a million views and introduce our product to 13- to 17-year-old girls.” Books typically valued from $14.95 – $29.95 Book value is not guaranteed.