Strategy Driven

JULY 31, 2015

Take ownership of planning programs, rather than abdicate them to human resources or accounting people. No entity can operate without affecting or being affected by its communities. It is not 'insurance' that can be bought overnight. It is not 'insurance' that can be bought overnight. Let the buyer beware.

Article 50

Article Strategy Long-term Mentor 50

Harvard Business Review

FEBRUARY 15, 2017

A new survey conducted by my team at Fractl found that, after health insurance, employees place the highest value on benefits that are relatively low-cost to employers, such as flexible hours, more paid vacation time, and work-from-home options. But what should a business do if it can’t afford Google-sized benefits?

Insurance 15

Insurance Policies Survey Bond 15

Harvard Business Review

AUGUST 5, 2014

This diversity reflects not only a deepening understanding of the connection between growth and customer satisfaction, but a much greater awareness of what marketing can do to help forge that bond. Digital has removed barriers across sectors, even in old-line businesses known for “sticky” products, such as telecom and insurance.

P&L 9

P&L Banking Marketing Call Center 9