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Create a Strategy That Anticipates and Learns

Harvard Business Review

The buzz around using predictive tools to analyze big data in discrete areas of a business is loud and deserved. Long-dominant frameworks like the Five Forces or SWOT analysis have been based, accordingly, on a fundamental, often static or relatively long-duration, set of market and firm characteristics.

article thumbnail

Create a Strategy That Anticipates and Learns

Harvard Business Review

The buzz around using predictive tools to analyze big data in discrete areas of a business is loud and deserved. Long-dominant frameworks like the Five Forces or SWOT analysis have been based, accordingly, on a fundamental, often static or relatively long-duration, set of market and firm characteristics.