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The Strategy Book

Leading Blog

Strategy involves completion of goals, and the risk is the difference between those goals and the ability of the organization to achieve them.” Because “uncertainty can only be reduced by committed decisions and actions,” you can choose to create a “certainty of purpose and direction.”. In a sense, strategy creates risk.

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Choosing to Change

Marshall Goldsmith

When we do what we choose to do, we're more committed to it and enthusiastic about it. They were committed to teaching and to the success of their students - rather than being controlled by external forces, such as a steady paycheck or summer vacations. The more successful someone is, the more likely this is the case. Life is good.

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The Timeless Strategic Value of Unrealistic Goals

Harvard Business Review

Prahalad's 1989 HBR article "Strategic Intent" brought about a discontinuous shift in my career — from a professor of accounting to a researcher on strategy and innovation. As an idea, strategic intent is about setting a bold and ambitious goal, out of all proportion to a firm's current resources and capabilities.

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The Power of Intent

Harvard Business Review

Goals and vision are shared as carefully curated documents, or through great speeches created by well-oiled communications machines. In such scenarios the "I don't have the right answers for you, but let's march ahead and discover how can we get to our goals faster" articulation is more powerful than rhetoric.

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