Competitive Advantage Customer Loyalty Ethics Marketing 
Strategy Driven
NOVEMBER 18, 2013
Let me give you the good news, and the sales news… There are several strategies you can employ to get around the bidding process, or legally and ethically change the bidding process. Ask for a clause to be put into the RFP that states all claims must be backed up with customer testimonial videos as proof. Gitomer and Buy Gitomer.
Strategy Driven
JANUARY 27, 2014
You gotta be ethical, you gotta be honest, or you gotta find another job. Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES!
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