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Are Your Employees Mad As Hell and Not Going to Take It Anymore?

Tanveer Naseer

Quitting your job is not something most employees would consider doing in light of today’s weak job market. After all, if you make it clear that the expectations you have of your employees is that they are going to screw up or damage the company’s reputation, what incentive do they have to do otherwise?

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The Big Picture of Business – The Realities of Branding… Slogans that Mislead

Strategy Driven

This is not written to take swipes at responsible branding, marketing and advertising. Branding is a sub-set of marketing, which is a sub-sub-set of corporate strategy. Cause-related marketing materials. My analysis: The stock market looks primarily at profits…one small part (1%) of the business picture.

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