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Why Your Company Should Partner with Rivals

Harvard Business Review

That strategy could be especially effective if the company priced access at the point just below the competitions' 'go/no-go' price for developing similar technology. This insight shaped and informed venerable brands' efforts to collectively develop new geographic markets while maintaining their competitive differences.

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How to Create Remarkable Teams PART 2 – Collaboration

Ask Atma

In team development, research has shown that individual learning works best when accompanied by team learning. [1]. So the designer teaches everyone about UX/AI, the coders teach about their development methodology, the project managers teach about agile protocols, and the sales people describe what it is like in the field.

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How to hack a management system [brief talk]

Ask Atma

I am an industrial psychologist. Game theory applications – tapping into mutualistic dynamics. [A 5 minute talk given at LA Hackers on April 23, 2011 at Coloft]. My name is Atma. That’s kind of like a project manager on academic steroids. Part of the power of organizational psychology is that it leverages emotional energy.

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