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Industry Analysis Is Dead. What's Next?

Harvard Business Review

A lot of our most cherished tools — five-forces analysis, the BCG portfolio matrix, and even SWOT analysis — rest on this assumption. To take one example that crossed my desk recently, consultancy Accenture has developed a point of view on what they call the "Age of Aggregation." Who would have predicted those shifts?

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Create a Strategy That Anticipates and Learns

Harvard Business Review

In health care, these tools are changing the way doctors identify people at risk of developing certain diseases; in fashion, they crunch purchasing data to anticipate trends; sales and marketing experts use them to tailor ad campaigns. Strategy-making can now happen in real time. Strategy can anticipate and learn.

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Create a Strategy That Anticipates and Learns

Harvard Business Review

In health care, these tools are changing the way doctors identify people at risk of developing certain diseases; in fashion, they crunch purchasing data to anticipate trends; sales and marketing experts use them to tailor ad campaigns. Strategy-making can now happen in real time. Strategy can anticipate and learn.