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Customer Intimacy vs. Customer Satisfaction

CO2

These paths are clearly and effectively outlined by Fred Wiersema and Michael Treacy in The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market : 1) Operational Excellence – Lowest Cost. 2) Product Leader – Best Product or Service. 3) Customer Intimacy – Best Overall Solution.

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Business Model Generation : Blog | Executive Coaching | CO2 Partners

CO2

His book Just Ask Leadership - Why Great Managers Always Ask The Right Questions (McGraw Hill 2009). Stay tuned… Open publication – Free publishing – More alan smith About the Author As President and Co-founder of ACI Telecentrics, Inc.,