This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.

Remove Operations Remove Travel Remove Trout Related Topics
Management Career Marketing Innovation Development Leadership Core Competence Servant Leader Business Development Bond More Related Topics >
article thumbnail

Let Them See You as Human

Persuasive Powerhouse

SEPTEMBER 8, 2010

The women (admins were all women at one time) began talking about how difficult it was to find good child care, and how they had to travel great distances sometimes to find it. Turns out he was just a normal guy who loves trout fishing. This greatly extended commute times to work. Leave a Reply Click here to cancel reply.

Blog 172
Blog Self-aware Trout Learning-by-Doing 172
article thumbnail

Build Your Brand as a Relationship

Harvard Business Review

MAY 9, 2016

Al Ries and Jack Trout capture the essence of this model in their classic book Positioning: The Battle for Your Mind. For example, in the hospitality industry most brands operate with the roles of host/guest. In the taxi and livery industry, cabs and limo services have operated with the roles of driver/passenger.

Brand 8
Brand Airlines Health Care Trout 8
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

 

Stay Connected

Join 5,000+ Insiders by signing up for our newsletter

About
About
Editions
Editions
Topics
Powered by Aggregage | Terms and Conditions | Your California Rights and Privacy Policy
© Aggregage 2024