How GE Applies Lean Startup Practices
Harvard Business Review
APRIL 23, 2014
It’s a framework for entrepreneurs, building on “The Lean Startup” by Eric Ries. In January 2013, Chip Blankenship, CEO of GE Appliances issued a challenge to the newly formed team: “You’re going to change every part the customer sees. In January 2013 the team came out with a “minimum viable product.”
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