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The Dos and Don’ts of Crowdfunding Your Company

Steve Farber

.” But as anyone who’s ever tried to finance their great idea knows, the money still needs some help leaping into your bank account so you can put it to work. The portal is a web platform potential investors use to buy shares–Jones’ company plans to launch its portal in 2017.).

Company 71
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How One CMO Revamped Her Role

Harvard Business Review

” The email contained a link to a 2017 article one of us wrote for HBR, and suggested the CMO read it before their meeting. ” Like many of the CMOs described in the 2017 article, she was initially hired to focus on downstream commercialization roles, such as overseeing advertising. .

CFO 8
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The Avoidable Mistakes Executives Continue to Make After a Data Breach

Harvard Business Review

Last year was a record year for data breaches , and 2017, so far, has seen its fair share of high-profile cyberattacks. Here are the missteps executives make time and again, and advice for avoiding these pitfalls: Foot dragging. Tom Knight/Getty Images.