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The Rise of Alternative Online Businesses

Strategy Driven

The truth is that there will always be room for more online businesses if there are entrepreneurs coming up with alternative business concepts and innovative services/products. Dropshipping and affiliate marketing. If you are technologically minded, creating apps and games can be a very lucrative business. Creating Apps.

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Too Many Marketing Teams Are Stuck in the Past

Harvard Business Review

My team at J.Crew was organized by function such as affiliate marketing, paid search, email marketing, and search engine optimization. Digital marketing teams need a seat at the table so they can infuse digital-first marketing insights into product and technology planning.