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The Rise of Alternative Online Businesses

Strategy Driven

The truth is that there will always be room for more online businesses if there are entrepreneurs coming up with alternative business concepts and innovative services/products. Dropshipping and affiliate marketing. Influencer marketing. An increasingly popular career path is influencer marketing. Creating Apps.

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Too Many Marketing Teams Are Stuck in the Past

Harvard Business Review

Many marketing organizations are still operating like it’s the 1990s — or even earlier. Duplicative marketing teams exist within the same company across multiple product lines. Digital marketing teams are centralized yet isolated from the broader organization.