The More Climate Skeptics There Are, the Fewer Climate Entrepreneurs

Harvard Business Review

But how does the presence of climate skeptics affect the market for climate-related innovation? A drug company must incur a large fixed cost to do the basic research, so it has strong incentives to predict what the demand for the drug will be if its research succeeds. The higher the market demand for a drug, the greater the probability that at least one drug maker conducts basic research. To reduce flood damage to real estate, we will need architectural innovations.

What the U.S. Economy Needs More Than Manufacturing

Harvard Business Review

The idea is important because we need demand in this economy in order to create jobs. Domestic demand is being constrained because our government is trying to get its fiscal house in order. He also mentioned a plan for some sort of a stimulus to technological innovation, starting these manufacturing centers [like the one in Youngstown, Ohio]. Demand is deficient and you need a strategy to fix that. An edited interview with Robert Z. Lawrence , the Albert L.