Harvard Business Review

APRIL 18, 2011

The role exists in B2B and B2C firms as diverse as Allstate, Dunkin' Brands, USAA, Philips Electronics, FedEx, the Cleveland Clinic, and SAP. Our operations departments were focused on our products and services, our finance teams on collecting payments, and our sales and business development teams on meeting short-term revenue goals.

B2C 14

B2C B2B Forrester Budgeting 14

N2Growth Blog

NOVEMBER 30, 2010

Today’s consumer (B2B or B2C) does their homework, is well informed, and buys…they are not sold. I "sell" day to day B2c and B2B and its about relationship and problem solving. I equally look for problem solvers or fresh innovation and not salesmen. Thanks for stopping by Wayne.

Blog 373

Blog Ryan B2C Brand 373

Miles Anthony Smith

NOVEMBER 7, 2019

Siege Media stands out from the rest by innovating the way they create their content. TopRank Marketing TopRank Marketing has been doing innovative and impactful work with interactive content and B2B influencers for huge brands like SAP, Dell, LinkedIn, 3M, and Oracle for over 18 years. But yes, they do! Hire a specialist.

Marketing 105

Marketing Content Audience Brand 105