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Sometimes “Small Data” Is Enough to Create Smart Products

Harvard Business Review

There are three main steps: Set goals that tie back to business objectives. Setting goals with a cross-functional team that tie back to business objectives is a critical step to any undertaking, and AI is no exception. These are amazing technologies with great promise for any level of executive in any B2C or B2B company.

USP 8
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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

Some companies haven’t used an agency because they believe no one knows their product and the reason for operating in their space as well as they do. The truth of the matter is, businesses need to understand the channels their audience is on and want to consume content on and do a good job there.

Marketing 105