Benchmarking Corporate Accountability Development Operations 
Harvard Business Review
JANUARY 23, 2012
Trend lines, market sizing, and competitive benchmarks that served companies well during periods of gradual market evolution do little good in industries where new technologies create seismic shifts, demand is uncertain, and rivals emerge from left field. Is it Apple's consumer appeal, or the declining influence of corporate IT managers?
Harvard Business Review
JUNE 25, 2018
Management concepts, by contrast, operate in poorly regulated environments where failures are often brushed under boardroom or faculty carpets. Sustainable Development Goals forecast to generate market opportunities of over $12 trillion a year by 2030 (and that’s considered a conservative estimate).
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