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Discover How You Can Benefit from Content Marketing

Women on Business

Following is an edited excerpt from my latest book, Content Marketing for Dummies , which teaches individuals and business owners how to create and publish online content that can help you reach your goals. They develop expectations for your brand based on the information you consistently share.

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Startup Marketing: Three Ways to Efficiently Market Your Start-Up Company

Strategy Driven

This form of marketing has always been with us ever since the beginning and but many have forgotten it through the years. Essentially, word-of-mouth marketing relies much on serving your current clientele and giving them the best service and deals possible. Guerilla Marketing. One of which is through newsletters.

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Our Top Website Plugins for Shopify Sites

Strategy Driven

It enables you to create and customise landing pages, product pages, and blog posts without any coding. ReferralCandy: Leverage the Power of Referral Marketing Turn your customers into brand advocates with ReferralCandy. It is a cost-effective way to drive word-of-mouth marketing.

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How to Successfully Rebrand Your Business Through Social Media

Strategy Driven

Your digital brand is probably the first thing potential customers see. And the chance that the first interaction they ever have with your brand is through social media are very high, considering that nearly eighty percent of the population is said to be on at least one social media network. Have a Plan before You Act.

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Social Media Marketing and the Strategic Shift from Destination to Audience

Strategy Driven

Social media marketing has transitioned from being an ancillary marketing strategy to become a strategic business imperative. All businesses and brands need a social Web presence for a single, fundamental reason – that’s where the customers are. Direct and indirect marketing. Brand and relationship building.