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The Most Desirable Employee Benefits

Harvard Business Review

And with only 1%–2% of companies currently using an unlimited time-off policy, according to the Society for Human Resource Management (SHRM) , it’s clearly a benefit that can make companies more attractive. Company-sponsored gatherings like team-bonding activities and retreats were low on the list as well.

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The Global Rise of Female Entrepreneurs

Harvard Business Review

While aggregated data is often challenging to find, the recent Global Entrepreneurship Monitor (GEM) found 126 million women starting or running businesses, and 98 million operating established (over three and a half years) businesses. For instance, recent Dow Jones research on venture-backed companies in the U.S.

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The Rebirth of the CMO

Harvard Business Review

This diversity reflects not only a deepening understanding of the connection between growth and customer satisfaction, but a much greater awareness of what marketing can do to help forge that bond. That bonding role extends to other aspects of the business as well, such as delivering on products and services.

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