Brand Management Career Leadership Politics 
The Practical Leader
AUGUST 16, 2023
One morning, I asked a group of very quiet participants a series of questions about their organization’s climate and leadership effectiveness. ” Neither For nor Against Apathy Elie Wiesel was a Romanian-born American writer, professor, political activist, Nobel laureate, and Holocaust survivor. .”
N2Growth Blog
JANUARY 16, 2011
Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric. If not, then this post is for you.
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In the CEO Afterlife
JUNE 8, 2016
Speciality coffee shops are competing with retail brands for consumers’ attention in the grocery aisle, new coffee formats are being introduced (such as single-cup brewing systems), and U.S. Within two years, the brand went from a small share to 25% of the Canadian market,” notes Bell. competitors are entering the market.
In the CEO Afterlife
JULY 26, 2016
Early in my career, when I worked for a couple of big companies in brand management, I joined my colleagues in nodding to the notion of taking a step back. Yes, these pundits were bright and articulate, but they could also be very political. I’ve witnessed this scenario far too often. Distinguishing Between Two Cultures.
N2Growth Blog
APRIL 20, 2010
The preceding description paints the perfect illustration of why branding is one of my favorite topics…It is complex. Unless you are a very large enterprise it is unlikely that you have the time, money, staffing, or external professional relationships to execute a brand management strategy such as the one outlined above.
Roundtable Talk
NOVEMBER 15, 2011
Republican leadership contender, Rick Perry demonstrated what can happen when you can’t live up to your carefully scripted brand in this cringe-worthy tv moment: Politicians have become masters of brand management. As Rick Perry just illustrated, screw it up and your brand equity will erode in an instant.
N2Growth Blog
JUNE 11, 2010
Good luck [link] mikemyatt Hi Robbie: Well said…with leadership that has a world view like yours there is little doubt as to why you've achieved such success. Sargeant Recruiter’s Career Coach [link] mikemyatt Hi Rebecca: Thanks for the comment and I'm glad you found the information to be useful.
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