Brand Decisionmaking Innovation Team 
Women's Leadership Exchange
AUGUST 28, 2011
It does seem like Jobs has supernatural powers to be able transform an entrepreneurial venture into the number one brand in the world, producing products that have changed our lives dramatically. Few BIG brands can claim that - not IBM, AT&T or GE, to mention some of the biggest companies in the world. You name it and we want it.
Women's Leadership Exchange
OCTOBER 6, 2011
It does seem like Jobs has supernatural powers to be able transform an entrepreneurial venture into the number one brand in the world, producing products that have changed our lives dramatically. Few BIG brands can claim that today - not IBM, AT&T or GE, to mention some of the biggest companies in the world. And we want it BAD!!
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CO2
DECEMBER 10, 2010
What does it mean to the organization when you are considering multiple choices to evaluate and each team member is rating each criteria on a 1 to 5 scale. So, had we not calibrated between each member of the team what our numeric scale represented we would not even have a glimmer of hope in understanding each decision makers point of view.
CO2
DECEMBER 10, 2010
What does it mean to the organization when you are considering multiple choices to evaluate and each team member is rating each criteria on a 1 to 5 scale. So, had we not calibrated between each member of the team what our numeric scale represented we would not even have a glimmer of hope in understanding each decision makers point of view.
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