Budgeting Disintermediation Marketing Project 
Harvard Business Review
MARCH 15, 2013
It's a murky, unclear future for the marketing agency, but one thing is for certain: things are changing at an exponential pace. An agency used to act as the executional arm of the marketing department. For over twenty years, I have had a front row seat to this revolution in marketing. How does an agency stay ahead of the curve?
Harvard Business Review
DECEMBER 1, 2011
Every single innovation conversation I've had recently with business unit leaders, product managers and/or marketing executives invariably focuses on the importance of partnership and collaboration with their best suppliers and vendors. In other words, innovation occurs when we bypass or disintermediate procurement. It's leadership.
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