Career Early Adopters Marketing Operations 
LDRLB
MAY 26, 2014
One of the things I think is most interesting is there’s a lot of old models of innovation and of strategy that I won’t say they don’t necessarily apply anymore, but they apply to very, very, almost static markets. That’s not our market position, so we don’t need to worry about it. DAVID: Yeah.
Harvard Business Review
JULY 18, 2017
Career advancement in mature companies usually demands avoiding conspicuous failures, while entrepreneurs must fail repeatedly to get ahead. Large companies serve mainstream customers, while innovative entrepreneurs first serve early adopters. What GE Appliances gains is the powerful advantage of being first to market.
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