JUNE 7, 2011
Roger Martin, Dean of Rotman School of Business spoke at World Innovation Forum (#WIF11). I know Roger and have read most of his books. I even have one on my desk waiting to be read now. He sat on the RIM board with me. He certainly is an innovative and deep thinker. The goal of design thinking is to find the intersection of 100% reliable and 100% validity". He speaks about the intuitive vs analytical thinking. The key is to has both.