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Start a Business at Any Age

Skip Prichard

Ageless startups are organized to help people contribute their ideas and skills to markets and communities they are passionate about. Communities and markets that people love and respect will be under significant pressure to reinvent themselves. What marketing techniques are important to consider?

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0511 | Larry Downes: Full Transcript

LDRLB

One of the things I think is most interesting is there’s a lot of old models of innovation and of strategy that I won’t say they don’t necessarily apply anymore, but they apply to very, very, almost static markets. That’s not our market position, so we don’t need to worry about it. DAVID: Yeah.

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CMI Highlights

Chartered Management Institute

How can AI and future technology aid, rather than impair, inclusion? Improving public services Finally, a short update on another area we are currently working in: CMI is partnering with the Social Market Foundation to explore how to get improved results from the UK’s public services. Catch up here.

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How GE Built an Innovation Lab to Rapidly Prototype Appliances

Harvard Business Review

Career advancement in mature companies usually demands avoiding conspicuous failures, while entrepreneurs must fail repeatedly to get ahead. Large companies serve mainstream customers, while innovative entrepreneurs first serve early adopters. Sponsored by DXC Technology. Insight Center. Crossing the Digital Divide.

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The Rise of the Digital CMO

Harvard Business Review

Fact: When it comes to marketing spending, analog still outstrips digital by a factor of three to one. Digital marketing provides targeted reach and measurable impact. Innovative digital marketing approaches in social media, CRM, and other areas dominate the discussion. Shouldn''t CMOs and all marketers be shocked by this?

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