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Fiona Dawson: “My imperative is around breaking down barriers for people”

Chartered Management Institute

DECEMBER 5, 2023

I had to continue to learn in every role I did in Mars,” she told CMI CEO Ann Francke OBE, in a recent edition of The Leading Issue. “I When describing her own management style, Fiona gives credit to Grant Reied, her most recent CEO at Mars, who pushed her to take on tasks she feared she wasn’t capable of. “He

Reis 104
Reis Learning-by-Doing Training Long-term 104
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Online Retailers Should Care More About the Post-Purchase Experience

Harvard Business Review

MAY 24, 2016

Lafley, who at the time was CEO of the world’s largest advertiser, Procter & Gamble, introduced a marketing concept he called “the moment of truth” for building brand loyalty. Retailers like Nordstrom, REI, and Anthropologie have customized package tracking experiences that provide visibility into the delivery.

Retail 10
Retail Supply Chain Loyalty Reis 10
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