Remove Commitment Remove Competitive Advantage Remove Disintermediation Remove Marketing
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How To Lead In Uncertainty

CO2

Before reaching the top of the S-Curve, there will be disintermediation, which moves humanity from the current S-Curve to a new one. When one simplifies their business, they take out the elements of competitive advantage and the ability to build resiliency in a world that is anything but simple and obvious.

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How to Approach Leading in Times of Uncertainty

CO2

Before reaching the top of the S-Curve, there will be disintermediation, which moves humanity from the current S-Curve to a new one. When one simplifies their business, they take out the elements of competitive advantage and the ability to build resiliency in a world that is anything but simple and obvious.

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The Best Salespeople Do What the Best Brands Do

Harvard Business Review

In the past, salespeople were often the first step in a purchase process, and could significantly influence customer decision-making by controlling information about pricing, availability, competitive advantage, etc. Great brands commit and stay committed. Great brands avoid selling products. .’

Brand 8