Remove Core Competence Remove Finance Remove Marketing Remove System
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How to Compete When IT Is Abundant

Harvard Business Review

With the swipe of a credit card, the customer support team can move to Zendesk or Desk.com; the HR team lives on Workday; the business intelligence group moves to GoodData or Domo; the finance team logs into Netsuite; the marketing department orbits around Marketo and Salesforce''s marketing cloud.

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To Reform Capitalism, CEOs Should Champion Structural Reforms

Harvard Business Review

This blog post is part of the HBR Online Forum The CEO's Role in Fixing the System. Climate change, natural resource shortages, the growing gap between haves and have nots, and the fragility of financial systems are but a few of the critical problems it has spawned, and these are conspiring to become a perfect storm. What Can CEOs Do?

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How Merck Is Trying to Keep Disrupters at Bay

Harvard Business Review

Also, most billion-dollar ideas don’t start that way; they can benefit from the established operations, go-to-market or service capabilities, and other corporate assets that help to scale rapidly. ” Usually, companies often want to utilize “core competencies” in order to expand into “adjacencies.”

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India's Decade of Collaboration

Harvard Business Review

For instance, in October 2010, Biocon struck a $350-million marketing alliance with Pfizer, the world's largest drug maker, to commercialize four of Biocon's insulin biosimilar products in non-overlapping markets globally. Inventors are engineers, scientists, or entrepreneurs who come up with an original idea. Transformers. Financiers.

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