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8 Certifications Worth Pursuing in 2024

Strategy Driven

Certified Public Accountant (CPA) Undoubtedly one of the most recognized and respected certifications in the accounting realm, the CPA designation is a hallmark of expertise and integrity. The CGMA certification is ideal for professionals aspiring to bridge the gap between finance and overall business performance.

CPA 101
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The New World Of Enterprise Sales

Strategy Driven

The sales cycle consisted mostly of responding to inquiries from prospects interested in upgrading their first-generation software systems. The evaluation team usually consisted of 2 to 4 people, led by either an Information Technology (IT) or a user contact who was most familiar with the current system and needs. Steve earned a B.A.

Dunning 101
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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

But if you dig in, you will develop an inbound marketing system that reaps rewards as your targeted buyers will begin to come to you on their own. Content marketing cannot be done by someone in finance that kinda dabbles in writing. Tara Lynn Thompson Great content marketing is really a study in empathy. But yes, they do!

Marketing 105
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Can You Afford to Change Your Career?

Harvard Business Review

For many of us, it’s finances that keep us from making a career change. Tap your support system for ideas to save — and to cope. Or if you’re leaving an industry that requires a certification (such as a CPA), maintain any licenses or credentials until you’re entrenched in your new career. Dependable.

Career 12