Remove CPA Remove Long-term Remove Management Remove Technology
article thumbnail

The Timeless Strategic Value of Unrealistic Goals

Harvard Business Review

Strategic intent takes the long view: the act of such intent is to operate from the future backward, disregarding the resource scarcity of the present. JFK's intent produced many breakthrough technologies. In the early 1970s, for instance, an upstart company called Canon set out a bold intent: "Beat Xerox."

Goal 8
article thumbnail

Healthy Habits Of Successful Leaders – An Expert Roundup

Joseph Lalonde

I adore my CPA and bookkeeper and we strive to be generous with what we have. Over the years, as I’ve tried to patiently persist and actively trust, I’ve found that God’s plan always unfolds for my long-term benefit, even if things get rough in the moment. So, to last the long haul, you got to love those processes.

article thumbnail

44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

It has a lower cost-per-lead-acquisition than paid traffic when viewed over the long-term (2+ years). They somehow manage to engage with their audience consistently by constantly putting out articles, infographics, or anything of value, not just in content marketing but also in sales. It grows sales. No answer) 14.

Marketing 105